Jo Pearce Open
Can you make the button blue?
Client feedback on websites, without the email chains
Send your client a link. They click the part of the page they’re talking about and say what’s wrong. No account, no extension, no “which bit?”
Start free
Every feature for 14 days, then pick a plan or stay on Free. No card needed.
Clients comment without an account
Nothing to add to the client’s site
Kettle Lane Bakery
BreadCakesVisit usOrder
Celebration cakes, baked on Kettle Lane.
Three days’ notice, collect from the shop. Open Tuesday to Saturday, 7.30 till 2.
Order a cakeThis is what your client sees. Click anything to try it. The bakery, agency and names are made up.
- “the about page doesn’t feel right”
- “homepage looks weird”
- “Can you make the button blue?”
- “the layout is broken on my screen”
- “this bit looks weird”
- “Something’s broken”
Client messages as web designers and developers quoted them on Reddit and Hacker News, 2024 to 2026. Usually followed by a photo of the screen, taken with a phone.
Every one of these gets the same reply: which bit?
Which page? Which button? On your phone or your laptop? Can you send a screenshot? A five-minute fix turns into a week of back-and-forth.
On a review link the client clicks the button they mean, so even “can you make it blue?” arrives pinned to the right thing.
What your client does
Four steps. None of them is creating an account.
Opens your link
From your email, Slack or WhatsApp. Their site opens as normal, with a comment bar.
Types their name
So you know who said what. No password, no sign-up form.
Clicks the thing
A heading, a photo, a price, one word in a paragraph. Four corners show what’s selected.
Says what’s wrong
One sentence, then Comment. The screenshot, page, browser and screen size are added for them.
Your client never has to
- create an account or remember a password
- install a browser extension
- take a screenshot, or work out which browser they’re using
Some clients will still send a Word document. No tool fixes that one.
WEB-88
Swap cardamom bun for cinnamon knot (£3.40)
Done
Your side: one list, every comment on the right element
- Threads
- Reply where the client commented. They see your answer on the page.
- Assign and @mention
- Hand a comment to whoever will fix it. They get a notification.
- Resolve
- Close the thread when it’s done. The dashboard shows what’s still open on each site.
- Linear
- Send a comment to Linear with its screenshot. Replies sync both ways; closing the issue resolves it.
Review rounds, scope and “I never asked for that”
Most agencies agree a set number of rounds, then charge for extras. When that conversation happens, you want a record of what the client asked for.
What you get today
- Every comment and reply is kept with the page and date it was left on.
- Each comment has the screenshot of what the client saw at the time.
- Comments that lose their element after a redesign are listed for you to re-attach, never dropped.
What it doesn’t do yet
- There’s no sign-off or “approve this page” button.
- Rounds aren’t a feature. You run them yourself, by date.
FramerNo custom code until the client pays for a plan. Nothing needed.
WebflowNo embed to add or remove before handover.
SquarespaceNo code injection, no plugin.
WordPressNo plugin to install, update or forget about.
Nothing to add to the client’s site
No script, snippet or plugin, so it works before handover, when you can’t add code yet, and leaves nothing behind after it.
One limit to know about. The no-install review link loads the site through our servers, so it can’t get past Basic Auth, a site password or a VPN. For those, your team uses the extension, which runs in their own browser, or records a journey the client can comment on. How staging and localhost work.
One price for the agency. Clients are free.
You pay for your team, never for the people reviewing. No comment limits, no page limits, and your price stays the same for as long as you stay on your plan.
People in your agency5
Client sites20
Client reviewers50
On Team$49 a month
Team Best for most agencies
$49 a month
or $490 a year
- 10 members
- Unlimited projects and client guests
- Linear sync and agent access
Free plan: 1 member and 1 active project, with unlimited guests. Solo is $19 a month. Full pricing.
I built How’s that? after the feedback tool we paid for couldn’t open our password-protected staging site. The client’s side is the part I care about most: if they can’t leave a comment in under a minute, they’ll go back to email, and so will you.
If something doesn’t work for you or your clients, email me and I’ll answer.
Mark Rawson Founder, [email protected]
Questions agencies ask first
Does the client need to install anything?
No. They open the review link in the browser they already use, type their name and start commenting. No extension, no app and no account.
What if their company blocks browser extensions?
That’s exactly why clients use the review link rather than the extension. Nothing gets installed on their machine. The extension is for your own team, and for sites the review link can’t reach.
Can clients comment from their phone?
The review link opens in any modern browser, including Safari on an iPhone. We haven’t finished testing it on phones, so try it with your own before you send it to a client.
Does it work on password-protected staging?
For your team, yes: the extension runs in their own browser, so Basic Auth, site passwords, localhost and VPN-only sites all work. The client’s review link goes through our servers, so it only reaches pages we can open. More on staging.
What happens to comments when the page changes?
Each pin is stored several ways, so it finds its button or sentence again after you change classes or edit the copy. If it can’t, the comment is listed for you to re-attach. None go missing.
Do you work with ClickUp, Asana or Jira?
Not yet. Linear is the only tracker we sync with today. Everything else stays in How’s that?, and you can export a project’s comments and threads as JSON.
What about GDPR and a DPA?
Paid plans include a data processing agreement, and the privacy notice lists every service provider that handles your data. Password fields are blacked out before a screenshot is uploaded.
What happens after 14 days?
If you don’t pick a plan, your workspace moves to Free: your most recent project stays active, the others are archived: still readable and exportable, but closed to new comments until you upgrade. Nothing is deleted and nothing is charged.
Next round, send a link instead of a PDF.
Start free
No card needed.
Book online
Sam at Northlight
Shortened it to “Book online” so it fits on one line. How’s that?
Claire Hughes Resolved
Spot on, thanks.
We stopped the cardamom buns in August. Can this be the cinnamon knot, £3.40?
@Tom can you swap the product and price? Photo’s in the shared drive.